Strategic Planning and the Shared Story

Most organizations don't have a vital workshop. They don't have any kind of exciting, compelling written plan and they don't have way for measuring and tracking the results. Even in large organizations, datis shows that nine out of ten organizations fail to execute strategy. I was astounded, because i thought that would be mainly a small or nation problem. But it really is a common theme, and i believe it's because people don't understand what strategic planning entails - how to clearly get everybody on board.