5min chapter

The Long Game cover image

The Future of Content Marketing (Live Panel with Devin Bramhall, Ali Orlando Wert, and Anum Hussain)

The Long Game

CHAPTER

The Future of HubSpot

When I first joined HubSpot, the number one thing people want to see based on my background is like, create the HubSpot thing here. But really, we were publishing five posts a day and news tracking every topic. We knew our persona so well. Now today, I don't think that a publishing volume is necessarily the goal. There's not as much going on in real estate right now. So all in all,I don't think the HubSpot playbook would translate today. but there's a ton in that playbook that's really valuable.

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