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206. The Mindset You Need to Build a Multi-Million Dollar Company with SuperCoffee’s Jimmy DeCicco

the bossbabe podcast

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Do You Feel Like You're Excluding Buyers

Sobriety is a coffee company based in New York City. Founder and CEO of Sobriety, Etienne Riht says he's learned to change his messaging as the times change. Has there been moments where you thought you might fail, or you might not make it through? Yes, yesterday morning. Awe. No, i think that having a good product and good packaging is table stakes. There's no such thing as a billion dollar idea any more. It's really the execution.

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