How Leaders Lead with David Novak cover image

3 More Questions (Bernie Marcus) with David Novak and Koula Callahan

How Leaders Lead with David Novak

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What's Your Process for Coming Up With Breakthrough Ideas?

What you do really matters and you need to do it well because it will ultimately impact customer satisfaction. That mindset, I think, has to permeate throughout the organization. If there was a piece of research that was done in our company, I made sure that I really dug deep into it,. You got to get that quiet time to reflect on what you're learning and think about the things that could lead to a big breakthrough idea or make your customers even happier.

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