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How to Get Subscribers
I think sometimes now it's quite easy to get subscribers in some ways, but will they stick around with open emails? And that's a hard bit. I think the talent was up there with the ebooks and the freebies. They've got to be actually valuable. There's a bit more people don't necessarily need it as much to actually come in and subscribe. If your content is good enough, then people stick around. Then, referrals I think is a huge thing, right? Because if somebody you trust recommend somebody else, then you're likely to like their content as well. So our referral is going to somebody who's already in the same way we are.