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181 - Is There A Difference Between A Strong Brand & Properly Executed Demand Gen? | B2B Made Simple

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Do You Think There Is No Alignment?

The world has clearly changed, and a lot of people don't know how to adjust to it. For most of the companies that i've worked at, there has been clear mis alinment in terms of go to market strategy. And your an years fighting the friction of that vers is just going to a place to work where people already believe in it. You can do way better work when you're just with people that are lined.

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