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14min chapter
How to Crush Expo West
The Startup CPG Podcast
Maximizing Success at Trade Shows
The chapter delves into strategies for setting up and managing booths at trade shows, emphasizing the value of professionals for setup and engaging with visitors effectively. It highlights proactive networking, strategic positioning, and smart sampling to reach a wider audience. Furthermore, it discusses booth design simplicity, engaging visitors without overwhelming them, and the importance of engaging with distributors for potential buyer connections.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode