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3min chapter
Abuse & Institutional "Impression Management" (#153)
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What's Burnishing?
Buring is an attempt to bury a negative connection that somebody has with another person or event. Burnishing, then, is on the opposite side of it. You can see impression management all over the play when you talk about trump. So for example, a politician might seek to get other people to support that connection by burnishing the positive qualities of that person.
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