Growing Your Firm | Strategies for Accountants, CPA's, Bookkeepers , and Tax Professionals cover image

How to build 7 figure marketing funnels for your accounting firm

Growing Your Firm | Strategies for Accountants, CPA's, Bookkeepers , and Tax Professionals

CHAPTER

Copywriting Do's and Don'ts

Copy is all of the words that you're writing and your messaging. To me, copy is clear outgoing positioning of your message or offer. And I think we get so hung up on copy because we try to write copy. But if you just write what you think and write what you feel, it'll translate a lot better in my experiences.

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