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Episode 011 - Bringing OOUX to Microsoft with Sarah Barrett and Rachel Price

The UX Level-Up

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The Importance of a Content Model in Information Architecture

We'll go look at reference, whether the competitors are in our space or not. They're usually not competitors in our space. And we'll actually do a quick content model for those so that we can start to wrap our heads around. Sometimes this is looking, just digging through a whole site and making a content model that way. It's like being able to tease it out and show people the pieces really helps because otherwise they're like, why do we have a content model? Nobody else needs a content model."

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