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How Amazon Charmed Wall Street

Land of the Giants

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The Story of Joy Covey and John Basos

Covey dropped out of high school at 15, but somehow graduated college at 19. Basos saw in her some one whose skills fitt alongside his own. By highlighting free cash flow, amazon could suggest to wall street that the company was doing well even when it wasn't showing profits. covey and basos believed it was a better indicator for amazon than tradiional profit.

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