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Ep60: Is D2C dead? Plus offshoring, leadership, and more — Market Fit podcast (startups | technology | growth)

Product Market Fit

CHAPTER

Venture Funding and Building Brands in D2C and E-commerce

This chapter explores the landscape of venture funding for D2C and e-commerce brands, highlighting the importance of building brands and understanding the target audience. It discusses alternative funding sources, such as non-dilutive capital providers, and the expectations of VCs for outsized returns. The chapter also covers exit opportunities, multiples used in the industry, trends in e-commerce strategies and digital marketing, native shopping experiences in social media apps, and the trade-offs of platform payments versus driving traffic to your own website.

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