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Intelligent Data: Empowering Ai Development With Lucy Guo

Business Lunch

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NFT Innovations and Brand Strategies

This chapter examines the transformative role of NFTs in branding, with insights from companies like Dolce & Gabbana and platforms such as Royal. It highlights the strategic design of NFTs as exclusive memberships, emphasizing their utility in offering unique experiences, data collection, and collaborations with fans. Additionally, the discussion covers the challenges faced in managing event ticket sales through NFTs, and the importance of staying current in the rapidly changing Web3 landscape.

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