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Stop Using Frameworks: Lessons from Super-Senior IC PM Vineeth Madhusudanan (Microsoft, Meta, Statsig)

Product Growth Podcast

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Navigating the Complexities of Holdouts in Product Experimentation

This chapter examines the contentious issue of holdouts in product experimentation, focusing on both their advantages and disadvantages. It features a case study of a prominent Indian retailer, revealing the conflicting interests of business and tech teams while addressing the complexities involved in maintaining reliable results.

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