3min chapter

Product Growth Podcast cover image

Stop Using Frameworks: Lessons from Super-Senior IC PM Vineeth Madhusudanan (Microsoft, Meta, Statsig)

Product Growth Podcast

CHAPTER

Navigating the Complexities of Holdouts in Product Experimentation

This chapter examines the contentious issue of holdouts in product experimentation, focusing on both their advantages and disadvantages. It features a case study of a prominent Indian retailer, revealing the conflicting interests of business and tech teams while addressing the complexities involved in maintaining reliable results.

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