Winning Beyond the Ice: The Vegas Golden Knights' Model

This chapter examines the remarkable success of the Vegas Golden Knights, an NHL expansion team, and how their entertainment-focused approach can inspire other sports clubs like AFC Bournemouth. By emphasizing the importance of a vibrant match day experience and the significance of community engagement, the discussion sheds light on the evolving nature of fan interactions in sports. Additionally, it explores the complex dynamics of multi-club ownership, player mobility, and maintaining club identity while fostering collaboration across teams.