Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman cover image

Ron Howard: “Understand the entertainment value of an idea.”

Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman

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The Art of Storytelling in Marketing

This chapter explores the crucial intersection of creativity and marketing, highlighting how effective storytelling can strengthen brand identity. It emphasizes the partnership between creators and brands, focusing on the significance of narrative in connecting with audiences on a personal level.

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