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Ep. 962: Tom Eisenmann Interview with Michael Covel on Trend Following Radio

Michael Covel's Trend Following

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The False Start

The first sign of failure for an entrepreneur is a false start. An entrepreneur has gone into the engineering process before they've really got a deep understanding of customer needs. That's deadly because when you're doing something new with limited resources, that you're going to get it right the first time if you haven't studied the market.

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