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12. One Question Every Company Must Answer

At The Table with Patrick Lencioni

CHAPTER

What's Your Idea? Tell Us the Idea?

If you fail to get real ideological clarity and alignment around some really simple questions which we're going to talk about, then you can't be successful. Without that, everyone's running in different directions. That's absolutely true. And so that begs the question, people are sitting here listening and they're thinking, so what exactly do you mean by clarity? Well, we have a very specific answer and that there are six questions that the leaders of any organization, startup, church, school corporation, department within a corporation must agree on.

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