The GTMnow Podcast cover image

GTM 94: Mastering Branding, Pricing, and Customer Success for AI Startups with Holly Chen

The GTMnow Podcast

00:00

Navigating Challenges in AI Startup Growth Strategies

The chapter delves into the best practices for AI startups in determining customer segments, retention rates, and transitioning to a B2B focus for better margins. It emphasizes the evolving role of customer success, offering services beyond support, and the significance of positioning as AI experts. The discussion also covers pricing strategies, including using credits and transitioning to a Product-Led Growth approach, highlighting the challenges and prerequisites for a successful transition.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app