In the debut of The DTC Hotline, Richard Gaffin is joined by Tony “The Chopper” Chopp (VP of Paid Media) and Luke “The Weatherman” Austin (VP of eCommerce Strategy) to take real questions from eComm operators and Admission members—no fluff, just unfiltered answers.
They tackle:
• Why your Meta cost caps aren’t spending (and what to do about it)
• How much creative is really “a lot” in today’s ad environment
• The best tools for competitor research and ad spying
• What to do when LTV is low and repeat purchases are rare
• When to launch a new campaign vs. just adding creatives
• Why AI is more valuable for strategy than production
• The truth about when (or if) eCommerce is “getting better”Call, text, or listen in—this is where your DTC questions get answered in real time.
Interested in Admission?
Learn more at https://www.youradmission.co/
Call or text us: 866-DTC-2263
Email: podcast@commonthreadco.com
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