
79: Erin Papworth - Transitioning a product upmarket from B2C to B2B
PRODUCTEA with Leah, Growth & Senior Leadership
Navigating Financial Institutions and Employee Well-Being
This chapter examines the exploitative practices of credit card companies and the complexities of transitioning consumer products to business markets, particularly in the realm of mental health. It highlights the impact of the COVID-19 pandemic on workplace mental health perceptions and the growing need for financial security as a component of employee benefits.
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