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Podcast #2 - Seminar - How The Global Drinks Business Works

The Philip Duff Show

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Dynamics of the Global Drinks Industry

This chapter explores the complexities of the global drinks business, focusing on innovative branding like Hudson Baby Bourbon and the dominance of major players such as Diageo. It examines the evolution of marketing strategies, the operational dynamics of distilleries, and the impact of economic changes on the industry. Additionally, it highlights pricing structures and the significant challenges faced by smaller brands amidst the pressures of large conglomerates.

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