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180 - Why You Shouldn't Be Sending Low Intent Leads to Sales | Dustin Deno

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Markety

Markety has been getting a lot better at working with companies that sort of like you as an executive team, just believe that this is the way of the future. Not every customeris like that. And even with those customers, the place right now is on measurement and so and on the measurement side, it's not because we use marketing sourcealistic funnel. So how do we create a system of attribution that's built on common sense to be able to track this and present a report that would hold water in a 500 million dollar a r company? We're doing that on ourselves right now.

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