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Future of Gym marketing & current state... 80/20 or 90/10. | Ep 78

The Game with Alex Hormozi

CHAPTER

How to Scale Your Ad Spend

The third way of scaling your ad spend is actually what I do with our business, right? To watch like when I'm trying to scale to a lot of gyms. And so let's say that I wanted to spend $1,000 a day. So I'll probably start with 30 ads and $100 a day. Within 48 hours, I'll be able to easily cut out 10 of them right now. That is how I scaled all the ad spend when I was doing my gyms. The other, the second way of doing duplication obviously works really well too.

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