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Nintendo's Origins
Acquired
Atari 2600 Home Video Game Console
Yamauchi says Nintendo needs to build a programmable home video game console like the Atari 2600. Yamauchi: "I want this device that we produce to be at least one year ahead of any competitors on the market, anywhere in the world" By taking a long cycle development time, they actually get the benefit of Moore's law,. They get to come out with something a few years later that is much, much better.
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