2min chapter

How I Built This with Guy Raz cover image

Lululemon Athletica: Chip Wilson (2018)

How I Built This with Guy Raz

CHAPTER

How Did You Come Up With That Name?

The name lulu lemon came from a focus group of girls who voted on the names and logos. The logo actually came from athletically hip. It was a stylized a from the athletic so here's er a question for a chippcause i'm curious. Okisa, you have, you no have, is this company which, which you decide to call a lulu lemonbut by the way, where, where did that name come from? Ha ha hai. Probly get asked tis once a day. And then it kind of moved from there. So your first store was essentially a yoga studio with a like a boutique inside. Correct. When i had west beach,

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