5min chapter

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S6E9: Jacqueline Novogratz, MBA ’91, on The Role of Storytelling in Investing

Stanford GSB: View From The Top

CHAPTER

The Journey of a Storyteller

I grew up with a mother who is not just a storyteller, but she's a great myth maker. So it took me a while to actually get rid of the myths. I see it starting to happen at the edges, which to me means there's real opportunity if we build that momentum to bring it into the center. We have to hold that soft in the heart too. A great moment was we brought 15 of the Acumen Fellows or 17 of theAcumen Fellows to the TED conference this year and they pulled it off. Can you pull it to the essence? Brilliant.

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