Is There a Value Prop in Free Apps?

If you have all those features that apps have like push notifications and material that comes back in, then you create this kind of space for people to reengage with you. Burthing material, like anything that you think your audience would value as content, you could turn into to out form. If it's free, would people still pay for it in a different format? My evidence is they would. They pay for the curation, the kind of ease of use. And if you're lucky, you've got a recurring like an ongoing problem that could build you a subscription business.