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#134: Alex Ayliffe: Staytech.jj, Grey Area Skills and Designing Games Around Concepts

1-800-BJJ-HELP

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Engaging Jiu-Jitsu Content Creation

This chapter delves into the creative process behind producing engaging jiu-jitsu content on social media, particularly Instagram. The hosts discuss their unique use of AI voice, filming techniques, and the importance of conceptual ideas to enhance audience engagement. They also explore strategies for teaching and understanding jiu-jitsu through effective body mechanics and the development of a universal language within the community.

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