Rapid Response: How BuzzFeed bounced back, w/Jonah Peretti
Masters of Scale
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Balancing Data and Creativity
This chapter explores the interplay between data-driven decision-making and creativity in content creation, urging creators to prioritize long-term audience engagement over immediate clickbait. It also shares the entrepreneurial journey of a couple starting a restaurant, highlighting the challenges they faced and the importance of financial tools in their venture.
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