2min chapter

The Circuit Breaker cover image

S1 E13 | Understanding the B2B vs. B2C and Product Development Formats

The Circuit Breaker

CHAPTER

How Do You Help People Start That Conversation?

"It kind of always roots back to who's struggling, why are they willing to change? What are they changing from?" "And ultimately being able to understand the thenot, the conflict, the contradictions or the trade offs between the the buyer and the user. E that's the advantage of being like a sawfer company in these situations," he says.

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