409: Movo: Lessons from Growing a SaaS in Tough Industries - with Jason Radisson
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
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Navigating Early Challenges in SaaS Development
This chapter examines the hurdles of introducing new technology in resistant industries and the importance of targeting early adopters. The speakers share their journey of developing a SaaS company, emphasizing customer engagement, validation, and adaptability during the pandemic. Strategies for identifying pain points and leveraging personal connections for market understanding are highlighted as key factors for success.
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