The New Music Business with Ari Herstand cover image

Primary Wave Publishing on Sync Licensing Cover Songs and Legacy Recordings with Marty Silverstone

The New Music Business with Ari Herstand

CHAPTER

The Upbeat Season

"It's not even like to answer your question a lot of what you see in the brief. Typically, and that definitely this year is for the holidays," he says. "I think what we're seeing in the brief is much more, much more event towards you know it's towards like an upbeat sheen to it."

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