Hardest Moments, Ad Creatives, Hiring, Marathon Training + Dream Dust | Midnight Podcast Episode 49
Matt Kelly | The Midnight Pod
The Importance of Reaching Out to Brands
IEC creators need to understand the level of scale that brands are testing. Lowest hanging fruit for UGC creators is approaching agencies, not brands. You can't just... What worked six, 12 months ago, as a piece of UGC, just isn't working now. I feel like if you pair influencer marketing with TikTok, you can really rip some numbers.
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