In this episode, Alison explores the significance of client retreats for service-based entrepreneurs looking to enhance their business models as we approach 2025. She addresses common barriers to selling retreats, such as fear of failure and the need for a structured planning process.

Key topics include the importance of a clear retreat promise that highlights client benefits and a robust sales and marketing strategy that extends beyond simple online engagement. She introduces the Retreat Ready Roadmap, a 90-day coaching program designed to guide entrepreneurs in launching successful retreats.