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234 Cristina Domecq - Building a regenerative movement by connecting 350000 consumers directly with 250 farmers

Investing in Regenerative Agriculture and Food

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The Future of Oranges

Where do you see the limit of like how much of an average diet or shopping can I get from it? Or do you see people saying, okay, I'm getting my oranges and that's enough. It's about changing habits and us getting halfway to offer more ways of shopping. Like group purchasing, for example, and things like this. We have to become as efficient as we can in logistics. So we have to, it's a thing much more than more products.

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