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TIVP031: The Trade Desk (TTD): Heir to the Programmatic Advertising Throne? w/ Shawn O’Malley & Daniel Mahnke

The Intrinsic Value Podcast - The Investor’s Podcast Network

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Navigating the Shifts in Digital Advertising

This chapter delves into the changing landscape of digital advertising, focusing on the decline of Google's influence and the rise of companies like The Trade Desk. It emphasizes the growing significance of connected TV advertising and the balance between open internet platforms and walled gardens in the evolving market.

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