The Complexity of Pricing Decisions in Business

Here at the Motley Fool, we like our individual stocks. But – what if we’re wrong? 

Jonathan Berk is a professor of finance at the Stanford Graduate School of Business and co-host of the podcast “All Else Equal: Making Better Decisions.” Ricky Mulvey caught up with Berk to discuss – and debate – the merits of individual stock investing. They also talk about:

• The ripple effects of decision-making,
• Whether short-term investing deserves its bad reputation,
• And the time horizon needed to differentiate between luck and skill. 

Tickers discussed: CMG, NFLX, NVDA, MCD

Host: Ricky Mulvey

Guest: Jonathan Berk

Producer: Mary Long

Engineer: Rick Engdahl

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