3min chapter

Abundant Ever After with Cathy Heller cover image

Alli Webb & Lori Harder on How to Overcome Your Resistance, Stop Apologizing & Own Your Superpower

Abundant Ever After with Cathy Heller

CHAPTER

The Importance of Experience in Branding

Drybar's founder says experience is everything and every touch point matters. Recognize speaking of ego, what you're not good at and what you are,. Get somebody who's really good at it to do it. "There's no shame in that," she says about being a branding expert.

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