Have We Hit Peak Social Media?
Big Take
00:00
The Future of Twitter
Twitter has always been kind of small and niche. It's big, but it doesn't have anywhere near the scale of Facebook. There is this perception among a lot of people because Twitter gets so much attention that even if you're not on Twitter, you wind up seeing tweets gives you this impression that it's really, really huge. And maybe no one needs Twitter in the sense of as a way to access that part of the media ecosystem. I think the idea that Twitter would just go away, that's probably not going to happen.
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