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YouTube Goes all in with Shorts!
Waveform: The MKBHD Podcast
Is the Audience on TikTok a Good Idea?
The Demelio sisters have a YouTube channel. They've been posting long-form stuff to very mixed success. I think this new ad revenue sharing program will encourage them to do more short-form stuff that they're used to. There are just so many more people on TikTok for that content right now where YouTube is always like jack of all trades and insanely good at all of it.
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