AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
3min chapter
Ryan Duey | The Comfort Crisis: How To Embrace Cold Therapy + Unlock 5 Sides of Your Greatest Potential
Wellness + Wisdom Podcast
The Rise of Cold Plunge Therapy
This chapter explores the founding of a cold plunge business amid the surge in popularity of cold therapy, driven by personal passion and strategic insight during the COVID-19 pandemic. It highlights the global expansion of cold plunge facilities and the growing recognition of mental health's importance in promoting wellness practices at home.
00:00
Transcript
Episode notes
Wellness + Wisdom | Episode 706
How does cold exposure boost mental health and emotional resilience?
Ryan Duey, Co-Founder and CEO of Plunge, joins Josh Trent on the Wellness + Wisdom Podcast, episode 706, to share how cold plunging became a global wellness trend, its benefits for mental health and emotional resilience, and the role of community, purpose, and values in building a life and business that inspire transformation.
"The cold plunge is an emotional intelligence and emotional regulation tool. There's just a neuro-cocktail that you get every single time when you get into a cold plunge." - Ryan Duey
Get $150 Off PLUNGE!Plunge's revolutionary Cold Plunge uses powerful cooling, filtration, and sanitation to give you cold, clean water whenever you want it, making it far superior to an ice bath or chest freezer.
“There is nothing I love more to do than to start my day with a cold plunge! Increased energy, metabolism and hormesis FTW. PLUNGE is the best when it comes to the highest quality and the most incredible experience, hands down my favorite.” - Josh Trent, Host Wellness + Wisdom Podcast
$150 off with code "WELLNESSFORCE"
In This Episode, Ryan Duey Uncovers: [01:30] The Era of Cold Plunging- Ryan Duey
- 423 Ryan Duey | Ice Baths: Cold Therapy For Weight Loss, Immunity, Metabolism & Mental/Emotional Health
- What inspired them to develop the Plunge.
- Why people started cold plunging during the pandemic.
- How cold plunging supports mental health.
- Why people usually purchase the Plunge for their physical health but discover it actually helps their mental health.
- How pushing ourselves to do something we don't want to can change our entire day.
- 642 Dr. Craig Koniver | Peptide Masterclass: The Practical, Physical + Spiritual Guide For All You Need To Know About Peptides To THRIVE
- How Josh starts his morning to boost his wellness and inspire his children.
- The benefits of cold plunging.
- Why Ryan doesn't always realize how much his work impacts people's lives.
- How running a business accelerates personal growth.
- Why we need to get back into our body and meet ourselves.
- How having purpose helps Ryan feel good mentally.
- Why he believed football brings people together when he was younger.
- How he never questioned the love he received from his parents.
- Why there are three types of parents.
- What allows people to stick to their purpose.
- Why Ryan feels like he won the lottery in life?
- How he felt about going on Shark Tank with Plunge.
- Shark Tank US | Will Robert Dive Into A Deal With Plunge?
- Why depression and anxiety can't be healed in solitude.
- How being in a community reflects who's doing the work.
- Why entering a new community can be uncomfortable.
- 686 Mark Groves | Your Triggers Are Your Teachers: How To Answer The Call of Self-Mastery In Relationships + Life
- The difference between doing a cold plunge for the ego or for our growth.
- How cold plunging can hurt us if we don't learn how to regulate our heart rate.
- Why people who have a consistent cold plunging practice don't care about the duration or temperature.
- How the five sides of the wellness pentagon feed each other.
- Why spirituality is the most neglected part of Ryan's wellness.
- How checking in with ourselves can help us identify what we need to improve in our lives.
- Atomic Habits by James Clear
- Why building momentum to make things happen is hard.
- How younger people are starting to shift their awareness.
- Why getting in the environment where we want to be is what makes us grow.
- What leads us to prioritize and commit to healthy habits.
- How we can choose to take empowering steps instead of following our family's path.
- Why asking others how they're feeling can allow them to be honest.
- How people in their 20s feel lost.
- Why we're being disconnected from our feelings.
- What drives more and more parents to homeschool their children.
- Why the public school system is not suitable for many children.
- How alternative education systems work.
- Why the educational system is going through a process of change.
- How we may not need the Department of Education.
- How the way that we do one thing is how we do everything.
- Why Florida has a law for cold plunging.
- Jason Wilson
- How Jason Wilson uses cold plunge to teach youth emotional intelligence.
- Why Ryan would like to get the cold plunge to schools and homes.
- How parents who model healthy habits make it normal for their children to live a healthy lifestyle.
- How school lunches contain toxic chemicals.
- Why the educational system should support children in public schools.
- How meritocracy provides opportunity.
- Why the free market is brutal just like nature.
- How Ryan stays accountable for his choices for the company.
- Why he makes decisions based on his values.
- How the company is an entity with its own core values.
- Why PLUNGE built a system to donate money to multiple organizations.
- 548 Dr. Stan Tatkin | Healing Toxic Relationships: What’s The Bite That Fits Each Other’s Wounds?
- Why the first Plunge values weren't deep enough.
- How everyone in the company participates in monthly anonymous scoring.
- Why Ryan hasn't established core values together with his partner yet.
- How Plunge went from small goals to wanting to become the biggest cold plunge company in the world.
- Why Ryan aimed to create a specific culture and environment in the company.
- What the company does to bring value to people.
- Why Ryan's beginning of his plunging journey was rooted in insecurities.
- What challenges Ryan had to face before he became an entrepreneur.
- Why he had to ask people for money to build the business.
- How Ryan is still fascinated with the positive impacts of cold plunging.
- Why cold plunging in a community creates magic.
Leave Wellness + Wisdom a Review on Apple Podcasts
Power Quotes From The Show Cold Exposure Makes You Surrender"The cold is one of the greatest surrendering tools that are out there. It will get you to surrender or you'll just stop doing it. There's no other option because if you don't surrenter, it'll ruin your immune and nervous system." - Ryan Duey
Show Your Children How to Do Hard Things"Cold plunging is one of the greatest things you can build with parents and children. A 2-year-old kid that grows up with a dad doing something very hard every single day, first thing in the morning, is eventually going to start joining him at some point. That's how you can get in front of habit stacking, where you don't have to go break the chains because it's put in from day one." - Ryan Duey
Homeostasis"The body has an innate ability to heal. It wants to be in homeostasis. That's how the universe wants to be." - Ryan Duey
Links From Today's Show- Ryan Duey
- 423 Ryan Duey | Ice Baths: Cold Therapy For Weight Loss, Immunity, Metabolism & Mental/Emotional Health
- 642 Dr. Craig Koniver | Peptide Masterclass: The Practical, Physical + Spiritual Guide For All You Need To Know About Peptides To THRIVE
- Shark Tank US | Will Robert Dive Into A Deal With Plunge?
- 686 Mark Groves | Your Triggers Are Your Teachers: How To Answer The Call of Self-Mastery In Relationships + Life
- Atomic Habits by James Clear
- Jason Wilson
- 548 Dr. Stan Tatkin | Healing Toxic Relationships: What’s The Bite That Fits Each Other’s Wounds?
- MANNA Vitality - Save 20% with code JOSH20
- HigherDOSE - 15% off with the code JOSH15
- PLUNGE - $150 off with discount code WELLNESSFORCE
- Pulsetto - Save 20% with code "JOSH"
- SaunaSpace - 10% off with discount code JOSH10
- Ultrahuman Ring Air - 10% off with code JOSH
- Choose Joi - Save 50% on all Lab Tests with JOSH
- Blokes - Save 50% on all Lab Tests with JOSH
- FertilityWize Test by Clockwize - Save 10% with code JOSH
- Tiny Health Gut Tests - $20 off with discount code JOSH20
- VIVOO Health Tests - Save 30% off with code JOSH
- SiPhox Health Blood Test - Save 15% off with code JOSH
- Organifi - 20% off with discount code WELLNESSFORCE
- SEED Synbiotic - 25% off with the code 25JOSHTRENT
- 🎉 Paleovalley - Now 20% off till February 28th! (normally 15% off)
- EQUIP Foods - 15% off with the code WELLNESS15
- DRY FARM WINES - Get an extra bottle of Pure Natural Wine with your order for just 1¢
- Just Thrive - 20% off with the code JOSH
- Legacy Cacao - Save 10% with JOSH when you order by the pound!
- MANNA GOLD - $20 off with the code JOSHGOLD
- Adapt Naturals - 15% off with discount code WELLNESSFORCE
- MitoZen - 10% off with the code WELLNESS FORCE
- Activation Products - 20% off with the code JOSH20
- BiOptimizers - 10% off with discount code JOSH10
- Fatty15 Essential Fatty Acids Supplement - Get 15% off with code JOSH15
- MTE - Save 20% with JOSH
- TruKava - Save 20% with code JOSH20
- Drink Update - Save 25% with discount code JOSH25
- EONS Mushroom Coffee - 20% off with the discount code JOSH20
- EnergyBITS - 20% off with the code WELLNESSFORCE
- BUBS Naturals - Save 20% with JOSH20
- Detox Dudes Online Courses - Up to $500 off with discount code JOSH
- Kineon - 10% off with discount code JOSH10
- Create Wellness Creatine Gummies - 20% off with discount code JOSH20
- BioPro+ by BioProtein Technology - Save $30 OFF WITH CODE JOSH
- Drink LMNT - Zero Sugar Hydration: Get your free LMNT Sample Pack, with any purchase
- Myoxcience - 20% off with the code JOSH20
- SunHome Saunas - Save $300 with JOSH
- JASPR Air Purifier - Save 10% with code WELLNESS
- QI-Shield EMF Device by NOA AON - 20% off with the code JOSH
- Zyppah Anti-Snoring Mouthpiece - 20% off with the code JOSH
- Holy Hydrogen - $100 off with discount code JOSH
- SimplyO3 - 10% off with discount code JOSH10
- LEELA Quantum Upgrade + Frequency Bundles - Get 15 days free with code JOSH15
- TrulyFree Toxic- Free Cleaning Products - Get 40% off + Freebies with code WELLNESSFORCE
- Mendi.io - 20% off with the code JOSH20
- Cured Nutrition CBD - 20% off with the discount code JOSH20
- NOOTOPIA - 10% off with the discount code JOSH10
- CalmiGo - $30 off the device with discount code JOSH30
- QUALIA - 15% off with WELLNESSFORCE
- LiftMode - 10% off with JOSH10
- The Wellness Company's Emergency Health Kits + More - Save 10% with code JOSH
- Canopy Filtered Showerhead + Essential Oils - Save 15% with JOSH15
- Farrow Life - Save 20% with JOSH
- Timeline Nutrition - 10% off with JOSH
- Intelligence of Nature - 15% off Skin Support with the code JOSH15
- Young Goose - Save 10% with code JOSH10
- BREATHE - 33% off with the code PODCAST33
- Neuvana - 15% off with the code WELLNESSFORCE
- Essential Oil Wizardry - 10% off with the code WELLNESSFORCE
- Four Visions - Save 15% with code JOSH15
- Lotuswei - 10% off with JOSH
- NativeToWear - Save 20% with code JOSH20
- Rhizal Grounded Barefoot Shoes - Save 10% with code WELLNESS
- Earth Runners Shoes - 10% off with the code JOSHT10
- MYNDOVR - 20% off with JOSH
- M21 Wellness Guide - Free 3-Week Breathwork Program with Josh Trent
- Join Wellness + Wisdom Community
Ryan Duey is the co-founder and co-CEO of Plunge, the global leader in cold plunges. With a background in wellness and entrepreneurship, Duey launched Plunge in 2020 with his co-founder Michael Garrett.
His passion for holistic health was influenced by personal experiences, including recovery from a near-death motorcycle accident and extensive travel to better understand the human experience.
Duey’s vision is to make cold therapy accessible to a wider audience, promoting resilience, stress reduction, and recovery. Plunge has gained rapid popularity among athletes, health enthusiasts, and wellness advocates
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode