2min chapter

This Week in Digital Marketing cover image

Spencer Haws talks about his pivot from niche sites to SaaS on EP15 of TWIDM

This Week in Digital Marketing

CHAPTER

The Longtail Pro

It was like a three X annual multiple, whatever that is. So I sold it for 450,000. The site itself was making a couple thousand dollars a month just in its own sort of affiliate revenue. You know, any article that was about 10 pillows, I would drive that traffic to my own listings as well. But I did not sell directly on the site, all the sales happened on Amazon.

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