Short Briefings on Long Term Thinking - Baillie Gifford cover image

European growth: unique brands, hidden champions

Short Briefings on Long Term Thinking - Baillie Gifford

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Intro

This chapter narrates the fascinating story of a young entrepreneur's acquisition of Christian Dior for a franc in 1984, leading to insights on investment opportunities in Europe. It features a speaker sharing their educational and career journey, highlighting the potential and risks of investing in valuable brands today.

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