AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
3min chapter
#320 How To Improve Your Demand Generation Results Today
Breaking B2B - B2B Marketing & Demand Generation Podcast
The Importance of a Company Culture Page
Some of the most traffic you'll ever get to your website is on your careers page and your about page. You have to make sure that it like satisfies the right audiences, but not lose sight of who it's far. I was at a company where I had to go to the HR team and say that person on the about us page hasn't worked here in like a year and a half. Like there's nothing authentic about that page whatsoever. People underestimate how important liking the company and wanting to buy from that company will be for them.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode