Let Structure Set You Free
The Advanced Selling Podcast
00:00
The Power of Structure: Building Effective Sales Playbooks
This chapter highlights the critical role of a structured sales playbook in preventing lost deals by providing clarity and process. It also addresses the evolving behavior of digital-native buyers, emphasizing the need for sales professionals to adapt their strategies, and introduces an upcoming event called Huddle aimed at improving customer and team connections.
Transcript
Play full episode
