277: How to Book a Meeting With a Senior Executive in Any Industry ( Replay)
The Predictable Revenue Podcast
00:00
How Do You Balance Research With Reaching Out to Senior Decision Makers?
It's very front loaded and it sounds like a lot. If you haven't done this kind of work before, but once you sort of do it a whole bunch of times it becomes pretty fast. You can knock it out in a couple hours. And then the rest of the time is, okay, great, let's send the message or let's put the meetings or let's do whatever we need to do. Right? It makes sense because we're talking here. We're not talking about small fish, $5,000 deal. We're talking these really huge accounts,. Really difficult to reach senior, senior decision makers.
Transcript
Play full episode
