
394: May The Best Copywriter Win - Marketing Momentum Series #3
Embodied CEO
00:00
Are You Getting More Done With You?
Pivoting your paid offer, pivoting the way you serve people to make sure that it's exactly what people want. A small example of this is in the on liine space and the online industry. So many businesses and people have moved away from wanting courses. And so selling information isn't really valuable any more. If you're struggling with really expensive ad costs, one of the best ways to lower them is to make free offer that is better than anything they've seen out there.
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