Are You Able to Predict the Future of Popular Music?

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I just put out a video called Jimmy Hendrix wouldn't be famous today. I'd be interesting to see the demographics on the views of that video. Is it just folks in their 50s and 60s like oh yes those kids today don't understand real music? No it probably is a really much like my channel. My biggest demographics is 25 to 34 on my channel. And with that what do you think is going to be what happens next? Are you able to predict the future of popular music?

There is no human endeavor that does not have a theory of it — a set of ideas about what makes it work and how to do it well. Music is no exception, popular music included — there are reasons why certain keys, chord changes, and rhythmic structures have proven successful over the years. Nobody has done more to help people understand the theoretical underpinnings of popular music than today’s guest, Rick Beato. His YouTube videos dig into how songs work and what makes them great. We talk about music theory and how it contributes to our appreciation of all kinds of music.

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Rick Beato obtained a master’s degree in jazz studies from the New England Conservatory of Music. He is currently a producer and owner of Black Dog Sound Studios in Georgia, as well as host of a popular YouTube channel. He has worked as a session musician, songwriter, and lecturer at Berklee College of Music and elsewhere. He is the author of The Beato Book Interactive as well as other music-training tools.

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