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Aline Marketing Needs to Aline Customer Success
Sass: The way that we approach it is more of an outcome focus, or mission s o. And then how can we work backwards from where we're trying to go? Anits the full team that's involved in that full process. So it's not just a p m in a corner doing the work. It's the whole team. You need to bealder to share with people. Or done means customor adoption and usage of this thing by customers.